While adoption rates among consumers for "green" products and services are on the rise, many marketers still wonder if the "green" movement is relevant to their company.
Join Colorado AMA on Thursday, December 11, 2008 for a panel discussion about "green" marketing. The panel will address questions such as the following:
- What is "green" marketing?
- How is the "green" movement really affecting consumer purchase decisions?
- What are the various "shades of green" of the consumer market?
- What are the do's and don't's of "green" marketing?
The floor will be open to audience participation throughout the discussion, so bring your questions and inquiries to the panel.
Panel members include Pieter Leenhouts, director of strategic marketing for Xcel Energy; Peter Murane, president and founder of BrandJuice Consulting; Joshua Onysko, founder and CEO of Pangea Organics; and Mark Harden, reporter for the Denver Business Journal.
Please visit the Colorado AMA website at http://www.coloradoama.com/ for more information on our panel hosts!
Location: Maggiano's, Denver Pavilions, 16th & Glenarm
Date and Time: Thursday, December 11, 2008
Event Pricing: AMA Members: $30 Non-Members: $45 Students: $25 Walk-Ins: $50
Registration and Refund Policy for Colorado AMA events: Registration deadline is December 9, 2008, at 11:59 PM. Walk-ins are welcome, but there is a higher walk-in fee. Due to event costs, we are unable to provide refunds with less than 48 hours notice. Contact us at info@coloradoama.com for refund requests at least 2 days in advance.
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